Last Episode # 👩💻 Are you just a Commodity? 💯
✅ Do you know the reason behind it? ✅
Brand perceptions are shaped by the sum of all experiences customers have with your brand. In short, people buy when they believe in the value of what they are getting and their focus is drawn away, through critical factors like perceived quality, from the plethora of options available in the market to the one or two products that ‘feel like them’.
If your business is just positioning on price, you will be compared like a commodity although you provide better service then the industry…