🎯 Part 3: 3 Core Pillars of Ranking Number 1 on Google & Other Search Engines

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Last Episode # 🎯 Part 2: 3 Core Pillars of Ranking Number 1 on Google & Other Search Engines
 
 
 

 

 


 

 

 

 

3 Core Pillars of Ranking Number 1 on Google & Other Search Engines

 

In a Q&A with Google, Andrey Lipattsev, a Search Quality Senior Strategist at Google, said the other two factors were links and content:

I can tell you what they are. It is content. And it’s links pointing to your site.
He wouldn’t say which was more important, so the top three list now looks like this:

1 & 2: Links & Content
3: RankBrain (Source)

What is Google RankBrain?

RankBrain is a machine learning (AI) algorithm that Google uses to sort the search results. It also helps Google process and understand search queries.

In short, RankBrain tweaks the algorithm on its own.

Depending on the keyword, RankBrain will increase or decrease the importance of backlinks, content freshness, content length, domain authority etc.

Then, it looks at how Google searchers interact with the new search results. If users like the new algorithm better, it stays. If not, RankBrain rolls back the old algorithm.

Here’s the craziest part:

Google asked a group of Google Engineers to identify the best page for a given search. They also asked RankBrain.

And RankBrain outperformed brainy Google engineers by 10%! (Backlinko)

Small experiement we conducted with this website:

How improving user experience results in more traffic…

traffic improving

 

 

How To Write Winning Headlines For Your Ads, Blogs, Social Media & Website

What Type Of Blogs You Should Be Creating: Long Or Short? How to Find Long

Tail Keywords Using Free Tools to Tap Into 70% of Search Traffic

 

If your content doesn’t follow EECU formula, you will not be seen.  

 

 

 

 

 

How to Find Long Tail Keywords Using Free Tools to Tap Into 70% of Search Traffic

 

How To Write Winning Headlines For Your Ads, Blogs, Social Media & Website.

 

 

 

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Recent Episodes:

 

 

 

 

 

 

 

 

 

Connect with us:

Twitter: Rapid Boost

Instagram: Business Growth School

Ali’s Twitter: Ali Salman

Facebook Group: Business Growth School

Leave a Review on iTunes: Business Growth School

Need help growing your service based business? Click here to get started  


Recent Episodes:

 

Ali Salman is an online marketing strategist who have worked with Coca-Cola, Extreme Pita, Mucho Burrito, KIA, Honda and other Fortune 500 companies. Ali Salman now heads Rapid Boost Marketing – Canada’s fastest growing search marketing agency. RBM clients include Fortune 500’s and medium size businesses across North America. Ali as RBM CMO leads his team in building and managing quality, high-performing and cost-effective interactive campaigns and programs for our company’s customers and partners. In his career, he has significantly improved campaign performance for large brands such as Government of Alberta, Liberal Party, Workopolis, Cathay Pacific, as well as medium to large retailers and high-tech B2B-enterprise niches.
Ali and his team develop online promotional concepts that spark viral growth through search and social media for RBM clients, devising strategies that use search engines and more to reach key demographic segments in the ways they’re most likely to be receptive. Ali Salman also oversees corporate marketing initiatives for Rapid Boost Marketing, including strategic communications counsel, public and analyst relations and client education programming.

Ali Salman is an online marketing strategist who have worked with Coca-Cola, Extreme Pita, Mucho Burrito, KIA, Honda and other Fortune 500 companies. Ali Salman now heads Rapid Boost Marketing - Canada's fastest growing search marketing agency. RBM clients include Fortune 500's and medium size businesses across North America. Ali as RBM CMO leads his team in building and managing quality, high-performing and cost-effective interactive campaigns and programs for our company's customers and partners. In his career, he has significantly improved campaign performance for large brands such as Government of Alberta, Liberal Party, Workopolis, Cathay Pacific, as well as medium to large retailers and high-tech B2B-enterprise niches. Ali and his team develop online promotional concepts that spark viral growth through search and social media for RBM clients, devising strategies that use search engines and more to reach key demographic segments in the ways they're most likely to be receptive. Ali Salman also oversees corporate marketing initiatives for Rapid Boost Marketing, including strategic communications counsel, public and analyst relations and client education programming.

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