How Optimize For Voice Search For Your Service Based Business
- August 20, 2017
- Podcast, Podcast New
Ep # 69
Voice Search Doubled Over Last Year – How Can You Benefit From It
5 Step Process:
1: Natural language & casual conversations
2: Optimize for mispronounced words
3: Descriptive & in-depth content
4: Continuous optimization of on-site SEO
5: Structured markups which enable rich results
What to focus on:
1: Questions are the biggest opportunity
Source: Search Engine Land
2: Focus on Microdata (Schema.org contains over 100 new types. These types can handle events, organizations, persons, books, movies, music, and reviews).
Source: Wpsolver
3: Mobile optimization and experience
Google will soon be bringing voice search data in google webmasters console soon. This will help understand voice search traffic in depth and make some significant improvements. Here is the SEO Roundtable talking about this.
Ali Salman is an online marketing strategist who have worked with Coca-Cola, Extreme Pita, Mucho Burrito, KIA, Honda and other Fortune 500 companies. Ali Salman now heads Rapid Boost Marketing - Canada's fastest growing search marketing agency. RBM clients include Fortune 500's and medium size businesses across North America. Ali as RBM CMO leads his team in building and managing quality, high-performing and cost-effective interactive campaigns and programs for our company's customers and partners. In his career, he has significantly improved campaign performance for large brands such as Government of Alberta, Liberal Party, Workopolis, Cathay Pacific, as well as medium to large retailers and high-tech B2B-enterprise niches. Ali and his team develop online promotional concepts that spark viral growth through search and social media for RBM clients, devising strategies that use search engines and more to reach key demographic segments in the ways they're most likely to be receptive. Ali Salman also oversees corporate marketing initiatives for Rapid Boost Marketing, including strategic communications counsel, public and analyst relations and client education programming.
- focus, google, optimization, search, seo, source, types, voice, voice search
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