How To Build an Authority as a Service Provider Through Podcasting + Launch Checklist

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Ep 143 of  Business Growth School for service providers

Welcome to daily 5-minute Business Growth lessons for service providers. Are you a Dentist, Realtor, Lawyer, Accountant, Plumber, Consultant or Contractor….If you provide services locally than this podcast is for you. Here we share strategies, tricks, techniques on how to generate leads, grow your revenue and sales.

Join us every day for 5 minutes and take away strategies which you can apply in your business.


 


 

Yesterday’s Episode # 142 7 Business Growth Strategies – Part 4

Episode # 143  How To Build Authority As a Service Provider

why podcast

 

 

Step by step process to launch your podcast:

1: Decide on the length for your podcast that makes sense to you and your audience;

2: Decide on the frequency of your podcast episodes, making sure that you are able to produce new podcasts on schedule;

3: Decide on a theme for your podcast and break that theme down into manageable topics;

4: Decide on production effects, such as music and/or branding jingles;

 

Next, produce an outline, which will give structure to your podcast:

1: Using the “brain dump” technique to get all your ideas and topics out on paper or screen

2: Organizing these ideas and topics into a logical order in order to give your podcast “flow”

 

Next, practice your podcast making sure to

1: Set up and familiarize yourself with all your hardware

2: Use your outline to prevent yourself from going lost

3: Keep an eye on the clock; and

4: Repeat the practice run thru process as many times as necessary;

 

Next, perform your podcast making sure to

1: Remember that you are a performer who needs to entertain and engage your audience;

2: Adopt the delivery style that suits your personality and material;

3: Use your outline as “talking points; and

4: Relax and breathe naturally;

 

Finally, release your podcast to the public by;

1: Generating an RSS feed, either manually by yourself or automatically through a podcasting platform, such as WordPress;

2: Uploading your RSS feed to a podcast aggregator, such as iTunes, Soundcloud, Stitcher, Google Music etc.

 

 


Connect with us:

Looking To Grow Your Services Business? Access 12 Video Lessons

Twitter: Rapid Boost

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Ali’s Twitter: Ali Salman

Facebook Group: Business Growth School

Leave a Review on iTunes: Business Growth School

 

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Ali Salman is an online marketing strategist who have worked with Coca-Cola, Extreme Pita, Mucho Burrito, KIA, Honda and other Fortune 500 companies. Ali Salman now heads Rapid Boost Marketing – Canada’s fastest growing search marketing agency. RBM clients include Fortune 500’s and medium size businesses across North America. Ali as RBM CMO leads his team in building and managing quality, high-performing and cost-effective interactive campaigns and programs for our company’s customers and partners. In his career, he has significantly improved campaign performance for large brands such as Government of Alberta, Liberal Party, Workopolis, Cathay Pacific, as well as medium to large retailers and high-tech B2B-enterprise niches.
Ali and his team develop online promotional concepts that spark viral growth through search and social media for RBM clients, devising strategies that use search engines and more to reach key demographic segments in the ways they’re most likely to be receptive. Ali Salman also oversees corporate marketing initiatives for Rapid Boost Marketing, including strategic communications counsel, public and analyst relations and client education programming.

Ali Salman is an online marketing strategist who have worked with Coca-Cola, Extreme Pita, Mucho Burrito, KIA, Honda and other Fortune 500 companies. Ali Salman now heads Rapid Boost Marketing - Canada's fastest growing search marketing agency. RBM clients include Fortune 500's and medium size businesses across North America. Ali as RBM CMO leads his team in building and managing quality, high-performing and cost-effective interactive campaigns and programs for our company's customers and partners. In his career, he has significantly improved campaign performance for large brands such as Government of Alberta, Liberal Party, Workopolis, Cathay Pacific, as well as medium to large retailers and high-tech B2B-enterprise niches. Ali and his team develop online promotional concepts that spark viral growth through search and social media for RBM clients, devising strategies that use search engines and more to reach key demographic segments in the ways they're most likely to be receptive. Ali Salman also oversees corporate marketing initiatives for Rapid Boost Marketing, including strategic communications counsel, public and analyst relations and client education programming.

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