How To Be Proactive and Crush Your Competition

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What is being proactive?

It is thinking and acting way ahead of any anticipated events. Being proactive is thus very important in averting disasters that may affect your business adversely. It entails planning properly for the future and putting systems and strategies in place to ensure smooth operations of your business. You have to be proactive in your business to get what you want in an efficient and effective manner.

Ways of growing your business by being proactive


Planning is one of the crucial things that you have to do effectively to succeed in the business world. There is a mantra that goes like that failing to plan is planning to fail. You must have a formidable business plan that will enable to run the operations of the business effectively. A well crafted business plan is a valuable map that will guide you in making well calculated business decisions. It enables you to run the operations of your business venture in a well focused and efficient way.

Take time and make a list of your daily tasks in the order of priority. This will ensure that all the important tasks are handled on a daily basis and there is no repetition of tasks by workers. It will also help you to analyze things that do not value to your business and remove them from the list. It will also make it easy for you to know the things you can delegate without affecting the productivity of your business negatively. By planning properly you will discover the tasks that you can outsource so that you can have ample time to concentrate on the core activities of the business as well as marketing of your products and services.

Take time and define the problems and challenges you encounter in your daily operations and look for a lasting solution. It is recommended that you speak to your colleagues in business and find out how they solve such challenges in their businesses. Never shy away from asking, it might save you sleepless nights as well as substantial amount of money. If you are in a group of businessmen men the better because you can share and exchange ideas and solutions on various business operations.

Prioritize Your Tasks

After planning your tasks, it is important that you prioritize them. You can use the A, B, C system (A- very important things to be done, B- important things to be done, C- less important things). This will ensure that the tasks on List A are always done before those on lists B and C. Tasks in List C are things that can be rescheduled for a later date and are not related to clients or core activities of the business. Tasks in List C can also be delegated if there is no ample time to handle them in due course.

After employing this system, make sure that you analyze the effectiveness of the system. This is crucial so that you can make changes where applicable, improve it on areas you find wanting so that it can help your business to skyrocket in greater heights. Also, check what does not work and remove it from the system. Remember, you should only engage in activities that adds value to your business. Time management is also of utmost importance be a pro in time management and the sky will be the limit for you.

Systematize Your operations

After putting everything in shape, it will be of substantial benefit to your business to systemize your operations. For instance, you can put auto-responders on your site to welcome new subscribers and visitors as well as send newsletters on a weekly or a monthly basis depending on your schedule and plan. This will save you quality time to concentrate on other development issues of your business. It will also save you several dollars as operational costs.

Proactive Questions to move your business forward

What is the vision for your business?

Establishing where you want your business to be in five years time will help you in coming up with strategies that will enable you achieve business goals. If you do not know the vision of your business then it will be very hard to achieve great results.

What is unique about your business?

The business world is very competitive and you must offer something unique to set your business apart from your competitors. It can be in terms of price, quality of products or customer care. It is what makes you different from the other business ventures in the market.  It should be very focused to your target market to enable you get a competitive edge in the market. What is unique about your business venture is essentially the mission of your business.

What are the objectives of your business?

This captures what you want to accomplish with your business; it support the vision and mission of the business. You should also put parameters in place to measure your accomplishments. Each objective of your business should be followed by an action plan so that you can be in a position to measure results within a defined time frame. If there is no action plan then it will be impossible to achieve them.

 How will your business attract as well as retrain customers?

This is a very important question because for any business to thrive you need customers to utilize your products and services. You have to develop formidable strategies that will attract customers from all facets of lives to buy what you are offering the market. You should also work to ensure that you retain the customers in the long run if your business has to be a going concern. You can employ technology, personal and professional growth as well as work ethics to ensure that this issue is addressed amicably in an efficient and effective manner.

What actions are you going to take to move your business forward?

All planning is in vain if there is no practical action that will be taken to move your business forward. You must be willing to get your hands dirty in order to achieve your goals. You must have actions that you are taking in the short run to push your business to greater heights. You must be specific in the actions you are planning to take to meet the objectives of your business venture.

Steps of being more proactive in your business

Look at yourself and determine the tasks that you need to handle in a regular basis

Whether you are operating a shop on online platform or in a mortar and brick platform, you have to determine the tasks that you will be handling on a daily basis. You also need to determine the tasks that needs a lot of time so that you can allocate your time appropriately.

Critically examine means of performing the tasks efficiently

A checklist will come in handy to help you accomplish the tasks that you have to handle on a regular basis. If need be, recruit others so that they can assist you in bulk or urgent tasks that you cannot accomplished on your own within the stipulated time frame. At this juncture it is of paramount importance to gather all the material information you will require in order to perform the tasks effectively. Eliminate or consolidate the tasks accordingly so that you will only deal with tasks that will add value to your business venture and bring good tidings.

Prevent problems from happening

There is a mantra that that goes like prevention is better than cure. Tackle issues that may bring problems to your business beforehand. If you see a loophole in your business, it is advisable that you seal it before it brings that whole business crumbling down. Remember, if you do not address a crack in your wall you might be forced to rebuild an entire wall in future. So you must be proactive in this area to ensure that you take precautions as well as develop fallback plans for your business in a timely manner. A little and well calculated effort up front could save your business from a larger crisis later on.

Solve problems

Apart from taking precautionary measures, you have to develop a mindset of solving problems when they occur instead of dwelling in them. In every business venture, risks are involved and if a problem happens develop strategies to overcome them and forge forward.

Evaluate processes and procedures you sue in your business

This is very significant because it will help you in knowing the procedures and processes that function effectively and those that do not. Discard all the processes and procedures that work to the detriment of your business but uphold those that add value to your business. It is better you have few procedures and processes that work efficiently and effectively to take your business to the next level of growth than having a host of them that just waste company resources and energy that could be utilized in other projects.

Anticipate needs

This will help you avoid crush programs which can affect your productivity. Analyze activities that are associated with certain periods of the year such as summers, winters, Christmas or even certain times of the week. This will help you to put structures in place beforehand to handle these tasks affectively without compromising on quality.

Keep learning

Information is power and the more you have it the better. Allocate some few hours from your busy schedule to learn new skills. Thanks to technology, nowadays you can learn a host of skills at the comfort of your office or home through the online platform. It is very important to be up to date with the current trends in your area of operations. Immerse yourself in unfolding history and understanding important lessons in your area of specialization. This will help you to establish yourself as an authority in your field of operation.

Be passionate

To succeed in life and in business inn specific you have to be passionate with what you are doing. Even if you encounter challenges because a business venture is a road that is rough and bumpy, you will not give up if it is something you are passionate about. You will be wiling to do virtually everything to see it succeed.

Things that makes us not be proactive in our businesses

Lack of direction

You have to have clear directions of what you want to achieve in your business. Understanding the goals, objectives, vision and mission of the business will be very useful in enabling you to be proactive in order to propel your business to greater heights of success.

Lack of Self confidence

You must believe in yourself and your abilities in order to succeed in your business venture. If you do not believe in the products and services you are offering the market then there is no one who will.

Lack of clear focus

Not only in business but life in general, lack of clear focus will lead to failure. You must have specific targets of what you want to achieve in your venture. To excel in your business venture, you must be focused from the start and hedge forward with the same spirit.


Tapping into diversity of thoughts and insights basically brings positive results to your business. Though, the process of building and growing your business venture will require a lot of time, money, effort and other resources, being proactive will make it achievable in the long run. Being proactive in your venture will enable you reap huge benefits down the road. Plan your time and all other essential resources of your business well so that you can have ample time to concentrate on core activities of the business as well as strategies of taking your business to the nest level.

Do not until your business starts expanding to be proactive, do it now. Be proactive, and your business will skyrocket to greater heights of success faster than you could have ever imagined.

About The Author,

Ali Salman – Digital Marketing and Social Media Expert. Public Speaker and Entrepreneur. Co-Founder of Rapid Boost Marketing. Connect with him on twitter @CanadianLMPro and Linkedin

Ali Salman is an online marketing strategist who have worked with Coca-Cola, Extreme Pita, Mucho Burrito, KIA, Honda and other Fortune 500 companies. Ali Salman now heads Rapid Boost Marketing - Canada's fastest growing search marketing agency. RBM clients include Fortune 500's and medium size businesses across North America. Ali as RBM CMO leads his team in building and managing quality, high-performing and cost-effective interactive campaigns and programs for our company's customers and partners. In his career, he has significantly improved campaign performance for large brands such as Government of Alberta, Liberal Party, Workopolis, Cathay Pacific, as well as medium to large retailers and high-tech B2B-enterprise niches. Ali and his team develop online promotional concepts that spark viral growth through search and social media for RBM clients, devising strategies that use search engines and more to reach key demographic segments in the ways they're most likely to be receptive. Ali Salman also oversees corporate marketing initiatives for Rapid Boost Marketing, including strategic communications counsel, public and analyst relations and client education programming.

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