Last Episode # 177 What Service Based Businesses Can Learn From Chinese Firms 🇨🇳
Kijiji & Craigslist = Leads On Auto-pilot
Kijiji and Craigslist are one of the most visited websites in alot of countries. We know that in North America they have a solid presence. Thousands of people goto the marketplace in order to look for services. The beauty is, they have budget and need… after all they are looking to hire someone consultant, part-time or full-time employee for this role.
Go to Kijiji and Craigslist and look at the “Jobs” and “Gigs” sections. There are a few service-related links including:
- Marketing/PR/Ad
- Roofing
- Photographer
- Windows & Doors
- Plumber
- Carpet Cleaning
- Sales/Biz Dev
- Web/Info design
- IT Related
Example (We can clearly see 3 photography jobs posted in last 2-3 days):
Here is an example of Kijiji:
How Can You Manage It?
It can be very time consuming for you to check these websites every day. Here is how you can make sure you get a notification everytime a new job is posted on Kijiji and Craigslist. This automated lead generation process can work for other job sites, too. Think Indeed, Glassdoor, Inbound.org, etc. and just repeat for those channels.
Gist: Get fresh leads in your inbox from postings on Kijiji and Craigslist (or other sites like it) by targeting keywords and setting up an RSS feed.
Step #1 : Go to Feedly (Mobile Apps) and run a search at the top right using the Craigslist and Kijiji URL:
The best part about this is it will automatically update when new postings match this criteria.
Set up as many feeds like this as you’d like and be alerted (bold with a number next to it), when there are new postings that match your criteria.
You can download Feedly App and everytime it will notify you if there is an update in your feed. You can create this as a daily task to check the feed for potential opportunities.
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Ali Salman is an online marketing strategist who have worked with Coca-Cola, Extreme Pita, Mucho Burrito, KIA, Honda and other Fortune 500 companies. Ali Salman now heads Rapid Boost Marketing - Canada's fastest growing search marketing agency. RBM clients include Fortune 500's and medium size businesses across North America. Ali as RBM CMO leads his team in building and managing quality, high-performing and cost-effective interactive campaigns and programs for our company's customers and partners. In his career, he has significantly improved campaign performance for large brands such as Government of Alberta, Liberal Party, Workopolis, Cathay Pacific, as well as medium to large retailers and high-tech B2B-enterprise niches. Ali and his team develop online promotional concepts that spark viral growth through search and social media for RBM clients, devising strategies that use search engines and more to reach key demographic segments in the ways they're most likely to be receptive. Ali Salman also oversees corporate marketing initiatives for Rapid Boost Marketing, including strategic communications counsel, public and analyst relations and client education programming.
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