Case Study

CinnZeo Franchise Marketing

Rapid Boost helps CinnZeo with franchise marketing.

We began our digital marketing strategy for CinnZeo by first identifying our audience and generating qualified traffic that fit key factors like income, geography, net worth, age, etc. We tapped into several channels to make sure we were targeting those key prospects on every level, from social media to email to paid ads to organic search results. When that qualified traffic started making it to the CinnZeo website, they were met with our planned, researched conversion tactics and turned into legitimate sales leads. Our marketing strategy was again proven overwhelmingly effective.

 

Results

%

Increased Franchise Leads

%

Increased Online Delivery Orders

%

Increased Website Conversion Rate

Project Overview

Online Delivery Orders Up by 210%
New Franchisee Leads Up by 37%

In the time we’ve worked with CinnZeo, our strategy has generated the following sales metrics:

  • More than 210% increase in deliveries
  • 110% increase in catering revenue
  • $0.31 per Facebook lead
  • $1.74 per Adwords lead
  • Average of 44830 website visitors per month up by 160%

 

Over the last 1.5 years, we’ve worked to crack the code for Food Franchise Marketing, and this is just one example of our irrefutable success. We generate the demand and interest you need to keep your sales pipeline full.

Our strategy is especially effective for Franchisors and Franchisees because we understand the goals and challenges of the industry, and we tailor our efforts to each client’s specific needs, ensuring you get the results you want. If you’d like to learn more about our tactics and see how our strategy boasts an attractive ROI for developers of every kind.

We have had the pleasure of using Rapid Boost now numerous times and they have delivered every time! Very knowledgeable and professional service that I can understand and follow!

Team CinnZeo

CinnZeo Franchise Marketing

Our approach

Increasing CinnZeo’s online visibility was a critical goal for their core project, which we attacked from a few different angles.

First, we performed thorough keyword research to identify target keywords to incorporate into new copy for the website, giving the site a search rank boost for important local search terms both in and around local target markets.

To help them expand visibility into other markets, we created location specific pages that feature search-optimized location-relevant content, in addition to local restaurant location that are unique to those new locations.

These location pages not only give the website added search visibility for their respective communities, but also open the door to location-targeted PPC advertising in the future. Leads can be generated through the website via several channels, including a franchisee landing pages, and location-specific contact forms and a full length CRM integration for CinnZeo franchisees.

Key Features:

Custom Website Design

New Franchisee Leads

Google Map Property

Search Page Speed Optimization

Content Creation

Value Proposition & Tagline

Local SEO Strategy

Newsletter Integration

Refresh Lead Generation Forms

CRM Integration

Premium Website Hosting

Custom Graphics

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