by Bhavya Jha | Oct 29, 2020 | Search Engine Optimization, Uncategorized
This month, Google announced a range of updates to search in their Search On live stream and blog. The updates covered during the event are focused on improving the AI that controls search, intending to provide the searcher with the most relevant search result. Key...
by Bhavya Jha | Oct 13, 2020 | Adwords, Dental SEO, Edmonton SEO, Local SEO, Search Engine Marketing, Search Engine Optimization, Uncategorized
The coronavirus has impacted nearly all businesses, and the Pay Per Click (PPC) or better know as the Paid Search world, is no exception. Unless your business is lucky enough to be selling hand sanitizer, face masks, toilet paper, or even vodka…the impact on your...
by Bhavya Jha | Sep 24, 2020 | Uncategorized
MarTech is the short name of Marketing Technology. Martech is a necessity for the company today. However, implementing martech is a delicate process that requires continuous oversight and evaluation. In today’s digital world, technology has become fundamental...
by Bhavya Jha | Sep 11, 2020 | Digital Marketing, Uncategorized
This week we focus on the role that Data Science and Consumer Psychology has played in the past few years to redefine and rebrand Digital Marketing. This blog is the first part of the two-part series focusing on: How Data Science and Consumer Psychology have...
by Ali Salman | Jun 19, 2020 | Uncategorized
Image source: https://unsplash.com/photos/-VSicyd4c4A The novel coronavirus (or COVID-19) needs no introduction; it is a pandemic that the entire world is facing. In this case, businesses in Canada face a variety of economic challenges, and the impact of coronavirus...
by Ali Salman | Jun 14, 2019 | Uncategorized
With the digital era taking over, all types of businesses are opting for digital marketing strategies to promote their business and enhance their brand awareness. From the list of various techniques under digital marketing to promote businesses, social media marketing...