by Bhavya Jha | Nov 2, 2020 | Accountants marketing, Adwords, Banner advertising, clinic website design, college digital, college marketing, Uncategorized
Contextual advertising is targeted advertising that typically occurs on a banner or pop-up ad on a website. Contextual ad systems target advertising to a specific user based on the keywords on the page he or she is visiting (hence, the context of the ad comes into...
by Bhavya Jha | Oct 13, 2020 | Adwords, Dental SEO, Edmonton SEO, Local SEO, Search Engine Marketing, Search Engine Optimization, Uncategorized
The coronavirus has impacted nearly all businesses, and the Pay Per Click (PPC) or better know as the Paid Search world, is no exception. Unless your business is lucky enough to be selling hand sanitizer, face masks, toilet paper, or even vodka…the impact on your...
by Ali Salman | Jun 28, 2018 | Adwords, ppc, PPC Adwords
PPC terms and definitions There are different types of online advertising options available to choose from. PPC is one among these options that are known to provide the best return on investment. Pay-per-click (PPC) advertising, also known as...
by Ali Salman | Aug 25, 2017 | Adwords, Podcast, Podcast New, ppc, PPC Adwords
Ep # 73 Have you invested in pay per click (PPC) campaigns and had a poor experience? If the PPC ad campaigns didn’t fetch you the desired results, then you shouldn’t be discouraged to try them again. All you need to do is a bit more research before you start with...
by Ali Salman | Sep 8, 2016 | Adwords, Pay Per Click, ppc, PPC Adwords
Exclusive Partners Event With Google and Rapid Boost Many local businesses have found that Pay Per Click (PPC) advertising on the major search engines (Google, Bing & Yahoo) is a very effective way of generating leads. Getting your PPC campaign to be...
by Ali Salman | Apr 4, 2015 | Adwords, Google analytics, Mobile Marketing, Paid Media, Pay Per Click, PPC Adwords, Retargeting vs Adwords, Search Marketing, Search Retargeting
Desktop PPC is the most common form of online advertising on a search engine. A lot of businesses do it, and a lot of businesses ignore mobile PPC ads. In fact, ask the marketers around you and you’ll find many who ignore mobile PPC ads. Why does this happen?...
