Tema Frank has been helping businesses and organizations market themselves more effectively on the Internet since the late 1990s. In 2001 she founded Web Mystery Shoppers Inc., one of the world’s first remote usability testing companies, and one of the very few to do large-sample size usability testing.
In 2012 she launched the Frank Online Marketing Show, a weekly podcast devoted to helping Canadian companies become more successful online.
She has taught e-marketing at the University of Alberta and the Université de Pau et des Pays de l’Adour (in France), given seminars and workshops on the topic, and written about how the internet can help businesses sell more and communicate better.
She is also the author of the best-selling book, “Canada’s Best Employers for Women: A guide for job-hunters, employees and employers.”
Ali Salman is an online marketing strategist who have worked with Coca-Cola, Extreme Pita, Mucho Burrito, KIA, Honda and other Fortune 500 companies. Ali Salman now heads Rapid Boost Marketing - Canada's fastest growing search marketing agency. RBM clients include Fortune 500's and medium size businesses across North America. Ali as RBM CMO leads his team in building and managing quality, high-performing and cost-effective interactive campaigns and programs for our company's customers and partners. In his career, he has significantly improved campaign performance for large brands such as Government of Alberta, Liberal Party, Workopolis, Cathay Pacific, as well as medium to large retailers and high-tech B2B-enterprise niches.
Ali and his team develop online promotional concepts that spark viral growth through search and social media for RBM clients, devising strategies that use search engines and more to reach key demographic segments in the ways they're most likely to be receptive. Ali Salman also oversees corporate marketing initiatives for Rapid Boost Marketing, including strategic communications counsel, public and analyst relations and client education programming.